You’ve got three clients. One targets German tourists. Another needs Spanish for Miami’s growing expat community. The third is launching in Quebec and requires French.
It seems simple, doesn’t it? It’s not.
Here’s what happens next:
Day 1: You brief a copywriter. They ask clarifying questions. You wait.
Day 3: Copy arrives. You send it to translators—hunting for freelancers who actually understand your brand tone, not just word-for-word translation.
Day 6: Translations come back. Your designer opens them and immediately sees the problem: German expanded 30% more than English. Spanish contracted. French needs completely new layouts.
Day 8: The designer adjusts everything manually. Padding, spacing, and image placement. It’s tedious and error-prone.
Day 10: Client reviews. Asks for revisions in two of the three languages.
Day 12: It’s time to start anew.
The math: $600–$950 spent. 1–3 weeks elapsed. And you’re still launching behind schedule.
Meanwhile, your competitors are on campaign #12 while you’re still revising #1.
The Real Problem Isn’t Translation: It’s the Workflow
Traditional agencies treat multilingual campaigns like this:
Copywriter → Translator → Designer → Client → Revisions → Launch
It’s sequential. It’s slow. It’s expensive.
But here’s what changed everything: What if you could collapse that entire workflow into 10 minutes?
No freelancers are hunting. No waiting for replies. No design adjustments per language. No revision loops.
Just: brief → AI → 21 languages → send.
With Nova Express, agencies are doing exactly that. Here’s how.
What Is This AI Email Tool for Agencies?
This is an AI-powered email creation platform built specifically for agencies and teams managing multiple clients. It combines copywriting, design, and multilingual translation in one tool. Unlike traditional email builders that require hours of work and separate translation services, this tool generates professional campaigns in 21 languages in seconds.
Think of it as your in-house copywriter, designer, and localization expert, all working at agency speed, not freelancer pace.
The 8-Step Workflow to Launch in 10 Minutes
Step 1: Choose Your Email Template (15 seconds)
Open the Designer. You’ll see 8 agency-tested email categories:
- Multipurpose Email — flexible template for any client need
- Educational Email — product education and onboarding
- Event Promotion Email — drive registrations and attendance
- Lead Nurture Email — multi-touch relationship building
- Product Launch Email — high-impact launch campaigns
- Product Update Email — feature announcements
- Sales Letter — direct response campaigns
- Seasonal & Holiday Email — time-sensitive promotions
Let’s say you’re running a fall promotion for a bakery client with a diverse customer base. Choose “Event Promotion Email” and hit “Create.”
Step 2: Fill Out the Brief (45 seconds)
You will answer four questions that make up the same brief you would provide to a copywriter:
- Brand name: “Natasha Bakery”
- Target audience: “Residents who love fresh pastries, coffee lovers, busy parents looking for a quick treat, and office teams ordering for meetings.”
Key messages:
- Fresh croissants and pies are baked daily at 5 AM.
- Limited-edition fall pies (pumpkin spice & apple cinnamon).
- Free coffee with any pastry purchase this week.
- Open daily 7 AM to 6 PM through November 10th.
- Walk-ins are welcome; no reservation is needed.
Tone & format:
- Tone: Friendly
- Format: PAS (Problem-Agitate-Solution)
- Language: English (US)
Hit “Generate.”
Step 3: Get Agency-Quality Copy (20 seconds)
The tool generates professional email copy with:
- A compelling subject line optimized for open rates
- Structured content blocks with a clear hierarchy
- Strategic calls to action
- Brand-appropriate emoji placement
The copy is ready. But here’s where it gets powerful…
Step 4: Professional Email Translation & Localization for 21 Languages (10 seconds)
This feature is the game-changer. See the “English” button in the toolbar? Click it. Select German.
Done. Your entire email is now professionally translated, not with generic machine translation, but with AI-powered cultural localization. Idioms resonate, the tone stays brand consistent, and marketing formulas are adapted to local expectations.
Need French for your Quebec client? Just one click. Need Spanish for your Miami audience? Just one click. Need Italian for your restaurant campaign? Just one click.
An email that used to cost over $150 per language and take two full days is now ready in ten seconds. Best of all, it’s included in your $20/month plan, with no extra fees per language.
Step 5: Choose Your Layout Style (15 seconds)
Nova Express offers two proven formats:
- Continuous Text: for personal, one-to-one communication
- Structured Blocks: for scannable, high-impact campaigns
Switch between them instantly with “Unfreeze.”
Step 6: Customize the Design (3-5 minutes)
Now, for visual customization, this is where you make it on-brand.
Quick Adjustments (1-2 minutes):
- Color: Brand palette or HEX codes
- Alignment: Left, center, or right
- Line Height: Adjust for readability
- Font: Any web font, any size
- Style: Normal, Italic, Bold
Layout Fine-Tuning (1-2 minutes):
- Padding and spacing
- Background colors
- Block transparency
- Mobile responsiveness (automatic)
Visual Elements (1 minute):
The tool auto-generates:
- Branded header with logo
- Product image grid (customizable)
- Accent blocks for offers
- Social media footer
Step 7: Preview Across Devices (20 seconds)
Click the device icons:
- 📱 Mobile — 60% of your opens
- 💻 Tablet — 15% of your opens
- 🖥️ Desktop — 25% of your opens
The tool automatically adapts your design for every device. No manual tweaks needed.
Step 8: Export and Deploy (30 seconds)
Hit export. Get your HTML. Upload to your ESP (Mailgun, Amazon SES, or any platform). Send.
Total time: 7-10 minutes for a fully localized, professionally designed email campaign.
Benefits of Multilingual Email Marketing for Agencies in 2025
Here’s the math that changes everything:
Traditional Multi-Language Campaign:
- Copywriter: $200
- 3 language translations: $450 ($150 each)
- Designer: $150
- Time: 5-7 business days
- Total: $800 + one week
With Our Solution:
- All-in-one tool: Included in subscription
- 3 translations: 30 seconds
- Design: 5 minutes
- Total: 10 minutes
Localization is a performance multiplier, not just translation. For our clients:
- Open rates often double
- Click-through rates frequently triple
Real example: A beauty brand’s 12 localized campaigns achieved +68% opens and 2.1x CTR growth. When messaging matches local culture, results follow.
✅ What You Get
✅ 250+ agency-tested templates, ready for any campaign type
✅ 21 languages, professionally localized and culturally adapted
✅ AI-powered copywriting that actually sounds human
✅ Automatic optimization for mobile, tablet, and desktop
✅ Unlimited contacts & sends — no volume limits, ever
✅ Flat-rate pricing at just $20/month
✅ Full delivery control via Amazon SES or Mailgun
✅ Subaccounts for seamless multi-client management
Need More Firepower?
New to scaling email marketing? How to Start Your First Email Campaign
Managing multiple clients? Scale Email Marketing Without Exploding Budgets
Want more conversions? 9 Steps to Emails That Actually Sell
Need campaign inspiration? Email Marketing Examples That Work in 2025
Stop wasting time on manual translations. Your first multilingual campaign is just 10 minutes away.
Manual translations killing your margins? Thousands of agencies have already ditched the freelance bottleneck. Create professional, culturally-adapted campaigns in 21 languages in under 10 minutes. No credit card. No setup. Ready to crush it: Sign up for Nova Express.
Frequently Asked Questions
Q: How accurate is the AI email translation?
A: The AI translation is over 95% accurate and culturally adapted. It doesn’t just translate; it localizes tone, idioms, and emotional nuance for each market.
Q: Can I edit translations manually?
A: Yes. Every translation is fully editable within the editor.
Q: Are there any limits on emails or contacts?
A: No. The platform includes unlimited contacts and unlimited email sends, included in your $20/month plan. You only pay for your email delivery service (e.g., Amazon SES or Mailgun).
Q: How can I create campaigns in under 10 minutes?
A: The 10-minute workflow covers everything, from brief input to full multilingual export. The AI handles the rest.
About the author
Serafima Osovitny is a content and email marketing specialist at Nova Express. With over 10 years of experience in content creation and a cross-industry perspective, she shares insights about email marketing and e-commerce. In her free time, she enjoys traveling and exploring bookstores. Follow her on Twitter: @OSerafimaA.
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