Why methods from the ’80s outperform modern “hacks” and how to apply them today. Dan Kennedy sold info products via physical mail long before the digital age. While cassettes and…
Eight Steps to Your First Paying Customers Learn how to launch your first email marketing campaign and turn subscribers into paying customers. This step-by-step guide covers audience definition, ESP selection,…
Christmas Email Marketing – Top Email Templates, Subject Lines & Strategy Guide What makes a Christmas email campaign stand out in 2025 when every brand is fighting for the same…
Why Your “Thank You” Email Destroys Customer Trust in Just 10 Seconds You invested $12 to acquire that subscriber. They opened your welcome email, received a thank you, and then…
What if the success of your Black Friday campaign had less to do with your offer and more to do with your audience? The truth is, email marketing works best…
If you’ve been in marketing for more than five minutes, you know this truth: The tools that got you to 1,000 subscribers won’t get you to 10,000. Not because they…
Email continues to be one of the most reliable marketing channels in 2025, but the way people engage with it has shifted. Consumers are quick to delete, skim, or ignore…
Mike was three weeks away from closing his family bakery when he called us.His voice cracked over the phone as he said, “I’ve tried everything. Maybe it’s just not meant…
Your inbox is full of noise. But one email stands out: the one with a subject line so sharp it feels personal, a headline that promises something real, and copy…
Halloween is one of those moments when inboxes get crowded but opportunities spike. Shoppers are already in the mood to spend, and brands that show up with the right mix…