How to Start Your First Email Campaign: A Step-by-Step Guide for 2025
Email marketing remains one of the most effective and cost-efficient channels in 2025. Whether you’re a freelancer, marketer, or small business owner, launching your first email campaign can help you…
9 Copywriting Tricks That Sell
Can you name the biggest reason people skip over great products? It’s usually the words! You can have the perfect offer, but if your copy doesn’t speak to your audience,…
Email Marketing Pricing Models: Contacts-Based vs Send-Based
Choosing the right email marketing platform can be tricky, especially when it comes to pricing. Most tools fall into two key billing models: 1. Contacts-Based Pricing You pay according to…
Build Email Customer Journeys
Build Email Customer Journeys That Convert When you think about email marketing, a single message rarely gets the job done. Building real connections with your audience happens over time through…
The 10 Best 4th of July Email Campaigns
The 10 Best 4th of July Email Campaigns to Boost Sales When the Fourth of July rolls around, inboxes start filling up with fireworks emojis and red, white, and blue…
Summer Newsletter Ideas
Summer Newsletter Ideas + Free Templates When summer hits, inboxes get quieter, but that doesn’t mean your brand should. With fewer campaigns going out and customers shifting into vacation mode,…
Father’s Day
Free Father’s Day Email Templates [2025] Father’s Day is often underestimated in the marketing calendar, but the right email strategy can turn it into a valuable moment for engagement and…
Target Market: Trends and Analytics
Target Market: Trends and Analytics for Email Campaigns in 2025 After supporting thousands of email campaigns, one thing is clear: if you don’t understand who you’re sending to, the rest…
How to Use Email Marketing
How to Use Email Marketing to Drive Repeat Sales Getting a customer to buy once is huge, but getting them to buy again is the real tricky part. Returning customers…
Memorial Day
Memorial Day Email Marketing: 9 Ideas and Examples for 2025 As one of the earliest major holidays on the calendar, Memorial Day marks the unofficial beginning of summer and presents…